What a year for Poppy it’s been… we went from 0 to 1. From big ideas to big furniture (and everything in between), here’s what we’ve been up to in 2024:
Key Highlights:
The platform is live
Months of hard work, countless tweaks, and a lot of coffee went into building a platform that makes renting furniture a no-brainer. It’s a work in progress but ready to roll, setting the stage for an exciting 2025.
Early adopters are in
We officially launched to our first users this year, and their feedback has been really positive. From students to city movers, they’ve shown us how much potential Poppy has to simplify home furnishing.
New furniture partners
We’re excited to be working with Swyft, Julian Chichester, Noo.Ma, Fishe and Lilly. These aren’t just names… they’re the go-to brands for quality pieces. And with more partners lined up, the collection is only going to get better and more varied so stay tuned.
Delivery? Sorted.
Thanks to our strategic delivery partners, getting your furniture has never been easier. And with setup included, you can sit back while we do the heavy lifting (literally).
Expanding the team
This year, we welcomed Elle Tucker as an advisor. Elle is a sharing economy expert yes, literally wrote the book 'Thanks for Sharing' and she’s been working with us to shout about why renting furniture is the future.
Circular economy = big vibes
Furniture doesn’t belong in landfills, and we’re making sure it doesn’t end up there. By championing reuse, refurbishment and sustainability campaigns, Poppy is giving furniture multiple lives and keeping waste to a minimum. We'll be quantifying our impact in 2025 and can't wait to share the results so stay tuned.
Making waves in the industry
This year, we secured coverage in Rare Founders and the QuickPitch newsletter, reaching over 600 investors and kicking off the excitement for our Q2 2025 fundraising campaign. Plus, we’re gearing up for a feature with the Environmental Business Network.
Getting out there
From industry expos to networking events, we’ve been everywhere that matters this year, building relationships and spreading the Poppy message. We can't wait for more of this in 2025 and will be kicking things off at the January Furniture show.
A 'Thank you' from us
As we look back on an incredible 2024, we want to thank every single person who’s joined us on this journey. Whether you’re a partner, an early adopter, or just someone cheering us on, you’ve made this year one to remember. 2025? Bring it on…